Southside Bank

Media Quest is a video production agency that sought a refreshed identity and tone. Working from a clean slate, I developed a visual system inspired by exploration, storytelling, and cinematography of the natural world. The system included a new color palette, slogan, and supporting visual elements. The mark integrated a compass, a symbol of guidance and discovery that reflected the agency’s role in helping clients navigate creative challenges. Once the foundation was established, the system was applied across a refreshed website and various channels, creating a cohesive identity.